Tag Archives: Sapphire PUSH

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  “Precious” and PR: A Major Awareness Opportunity

  Posted on February 6, 2010 by jaywalk1 in Public Relations, Social Marketing, Social Media, Thoughts

  Films like “Precious” give us many opportunities to tap into the interest of the public and use it to generate dialogue about the important issues they address.

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  "Precious" and PR: A Major Awareness Opportunity

  Posted on December 7, 2009 by jaywalk1 in PR, Public Relations, Social Marketing, Thoughts

  I’m going to start this post with a simple appeal: If you haven’t seen the latest Lee Daniels’ film “Precious,” please set aside a few hours of your life to see this important movie. Precious is based on the novel PUSH by Sapphire. I’ve been told by many who read the book that it doesn’t [...]

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