Tag Archives: Boost Campaign

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  Ad Council and US Army come together for "Boost"

  Posted on March 24, 2008 by jaywalk1 in Public Relations, Social Initiatives

  Background: A 2005 study conducted by the Urban Institute reported that every 29 seconds, another student gives up on school, resulting in 1 million students dropping out every year. To respond to this problem, the Ad Council teamed up with the US Army to “give teens a ‘boost’ to stay in school in December of [...]

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