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	<title>PR Prescriptions &#187; Advertising</title>
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	<description>Providing diagnoses to those trying to reach the masses</description>
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		<title>Does the PR Industry Need a Minority Czar?</title>
		<link>http://www.prprescriptions.com/2010/02/08/does-the-pr-industry-need-a-minority-czar/</link>
		<comments>http://www.prprescriptions.com/2010/02/08/does-the-pr-industry-need-a-minority-czar/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 20:36:59 +0000</pubDate>
		<dc:creator>jaywalk1</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Diversity]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Ad Age]]></category>
		<category><![CDATA[Big Tent]]></category>
		<category><![CDATA[James S. Walker]]></category>
		<category><![CDATA[James Walker]]></category>
		<category><![CDATA[jaywalk1]]></category>
		<category><![CDATA[Minority Czar]]></category>
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		<guid isPermaLink="false">http://www.prprescriptions.com/?p=979</guid>
		<description><![CDATA[Though PR and Advertising are like feuding cousins, the two industries have a lot of similarities. Unfortunately, one of those is an issue with diversity.]]></description>
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		<title>Apple, Just a-lingering in the back of my mind&#8230;</title>
		<link>http://www.prprescriptions.com/2008/07/15/apple-just-a-lingering-in-the-back-of-my-mind/</link>
		<comments>http://www.prprescriptions.com/2008/07/15/apple-just-a-lingering-in-the-back-of-my-mind/#comments</comments>
		<pubDate>Wed, 16 Jul 2008 02:34:01 +0000</pubDate>
		<dc:creator>jaywalk1</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Just Fun]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Celia Cruz]]></category>
		<category><![CDATA[Feist]]></category>
		<category><![CDATA[Gen Y PR Prescriptions]]></category>
		<category><![CDATA[James S. Walker]]></category>
		<category><![CDATA[James Walker]]></category>
		<category><![CDATA[jaywalk1]]></category>
		<category><![CDATA[PR Prescriptions]]></category>
		<category><![CDATA[Sesame Street]]></category>
		<category><![CDATA[Sun Sun Bae]]></category>
		<category><![CDATA[The Machine is Us]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://prprescriptions.wordpress.com/?p=101</guid>
		<description><![CDATA[So I was poking around on the source of all these days, Twitter, and I came across a pretty cool blog called The Machine is Us. The most recent post featured Feist&#8217;s Sesame Street appearance. Check it out: [youtube=http://www.youtube.com/watch?v=9fciD_II7NI&#38;eurl=http://themachineisus.wordpress.com/] Ok, so tell me you weren&#8217;t wating to see that glorious white Apple icon to appear! [...]]]></description>
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		<title>Reverse Marketology or a Dose of PR?</title>
		<link>http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/</link>
		<comments>http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/#comments</comments>
		<pubDate>Tue, 25 Mar 2008 05:04:52 +0000</pubDate>
		<dc:creator>jaywalk1</dc:creator>
				<category><![CDATA[Gen Y]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketology]]></category>
		<category><![CDATA[Newsweek]]></category>
		<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://prprescriptions.com/?p=27</guid>
		<description><![CDATA[Today, writer Sarah Kliff posted a web exclusive to Newsweek.com titled Reverse Marketology. Throughout the article, Kliff references several branded campaigns which include more lifestyle info and helpful tips than actual sales messaging. Her take on the rationale behind the campaigns: &#8220;We&#8217;ve entered the age of the really counterintuitive ad&#8230;What they&#8217;re doing is banking on [...]]]></description>
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