Tag Archives: Ad Age

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  In the End, Culture…and Planking Win

  Posted on January 10, 2012 by jaywalk1 in Advertising

  Ad Age and CREATIVITY recently covered a new campaign developed by BBDO Geurrero Manilla that turned out to be a big hit. The slogan for the campaign is pretty simple: “It’s more fun in the Philippines.” The campaign has started to grow in popularity due to the cultural connections. There are several user-generated iterations, but [...]

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  With Diversity: Be Critical AND Action Oriented

  Posted on July 21, 2010 by jaywalk1 in Diversity, Public Relations, Social Media

  This is a feature guest post for the public relations industry blog PRSA Diversity Today. Have you ever criticized a person or a company for their diversity efforts (or the lack thereof)? Possibly your own? If the answer is yes, I have one more question for you: What did you do after that? What did [...]

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  Does the PR Industry Need a Minority Czar?

  Posted on February 8, 2010 by jaywalk1 in Advertising, Diversity, Public Relations, Social Media

  Though PR and Advertising are like feuding cousins, the two industries have a lot of similarities. Unfortunately, one of those is an issue with diversity.

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  You've been brandjacked. Now What?

  Posted on March 22, 2009 by jaywalk1 in Uncategorized

  Coca-Cola is the focus of the second most popular group on Facebook. Who’s number 1? None other than the POTUS himself, Barack Obama. I saw traces of this story bouncing around in the twittersphere and didn’t think much of it until I read this piece by Ad Age: How Two Coke Fans Brought the Brand to [...]

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