Category Archives: Social Media

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  3 Simple Ways to Discover Diverse Audiences Online

  Posted on August 4, 2010 by jaywalk1 in Diversity, Social Media, Socially Diverse, Thoughts

  As a public relations professional, I am responsible for 3.26 million things. Serving as a travel agent, staffing back to back weekend conferences, presenting corporate responsibility presentations from bean bag chairs…I’ve done it all in the name of client service. Want to know something else I’ve done in the name of client service? Diversify client [...]

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  #DCFashionBiz Recap – H St. NE: Fashionably Business

  Posted on July 25, 2010 by jaywalk1 in Events, Public Relations, Social Media

  Two weeks ago, I presented my thoughts on social media to a group of artists and fashion entrepreneurs at an event sponsored by the Greater Washington Fashion Chamber of Commerce (GWFCC). A quick recap from that discussion is available below. Summary. Short. Sweet. Social Media: Defined as many things: Frustrating, Time consuming, Difficult, Effective, Necessary. [...]

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  With Diversity: Be Critical AND Action Oriented

  Posted on July 21, 2010 by jaywalk1 in Diversity, Public Relations, Social Media

  This is a feature guest post for the public relations industry blog PRSA Diversity Today. Have you ever criticized a person or a company for their diversity efforts (or the lack thereof)? Possibly your own? If the answer is yes, I have one more question for you: What did you do after that? What did [...]

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  H Street NE: Where DC Fashion Meets Social Media

  Posted on July 10, 2010 by jaywalk1 in Events, Public Relations, Social Media

  Monday July 12, 2010 all roads lead to H Street NE, where DC Fashion Meets Social Media! Join me  for a discussion on the importance of marketing, public relations and the use of social media for fashion businesses. Learn how to develop key messages that specifically reach your target audience and how social media can [...]

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