I just picked up the latest issue of PRSA’s Tactics and I have to say that I’m growing tired of the way I see many people discussing this issue. In the piece titled “Nestle debacle reveals ‘dark side’ of Facebook fan pages,” author Greg Beaubien writes: “Nestle finds itself embroiled in the latest social media [...]
1 Comment. Continue Reading...On location at Busboys and just caught up on updates to Amplify, my latest social experimentation site. I saw one update that immediately caught my eye. It was a recent post to BrandChannel titled: “Entertain or Educate – Which Social Media Strategy is the best?” My first thought is: “Why does it have to be [...]
No Comments. Continue Reading...Let’s set the scene. You’re on twitter – reading, following, tweeting – the usual. You see someone using a tag that you don’t recognize. Content is not clear either. You don’t really know this person, so “hey @user…” is not the best choice. You’re thinking: “What can I do? I know. I’ll search for it!” [...]
2 Comments. Continue Reading...Caught up in the black hole of new business, I completely missed the opportunity to do a birthday post for PR Prescriptions. 2 years…and 5 days ago, I decided to jump into the blogosphere for the 2nd time. The first time was a complete experiment for a PR student group I started, and with graduation [...]
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