It’s 2010, and I would like to introduce a new category to PR Prescriptions. Anyone who has ever worked with me will tell you that I am at my best when I’m digging into strategy with great music blasting from my headphones.
In an effort to blend two things I love on a more consistent basis (and share them with you), I have decided to officially launch: “Music & PR.”
Part 1 was inspired by the opening session of Social Justice Camp DC. The organizers shared a loose definition of an “unconference” with the newbies and then asked everyone to share their name, what they did and three words that conveyed why they were in attendance. One lady’s response stuck with me. Unfortunately, I can’t remember any of the things listed above, but I can remember what she said at the end…
Insert record scratch….wait for it….here!
Let’s go back quickly. She works at [organization x], but she’s here as an individual.
The first part is just fine, but it’s the second part that is a little problematic for me.
How can you mention a company’s name in an intro and then say you’re attending as an individual?
Are you still an individual if the business cards you’re sharing display the company name and logo?
Many more questions to ask and ways to answer, but this person’s quest to be seen as an individual got me thinking about De La Soul, so I’ll leave you with this: Me, Myself and I.