All posts in Personal Branding

Music & PR Pt 1: Me, Myself and I

by jaywalk1 on February 6, 2010 in Music, Personal Branding, Social Media, Thoughts with 1 Comment
music1

It’s 2010, and I would like to introduce a new category to PR Prescriptions. Anyone who has ever worked with me will tell you that I am at my best when I’m digging into strategy with great music blasting from my headphones.

In an effort to blend two things I love on a more consistent basis (and share them with you), I have decided to officially launch: “Music & PR.”

Part 1 was inspired by the opening session of Social Justice Camp DC. The organizers shared a loose definition of an “unconference” with the newbies and then asked everyone to share their name, what they did and three words that conveyed why they were in attendance. One lady’s response stuck with me. Unfortunately, I can’t remember any of the things listed above, but I can remember what she said at the end…

After wrapping up her intro, she said, “I work at [organization x], but I’m here as an individual.”

Insert record scratch….wait for it….here!

Let’s go back quickly. She works at [organization x], but she’s here as an individual.

The first part is just fine, but it’s the second part that is a little problematic for me.

How can you mention a company’s name in an intro and then say you’re attending as an individual?

Are you still an individual if the business cards you’re sharing display the company name and logo?

Many more questions to ask and ways to answer, but this person’s quest to be seen as an individual got me thinking about De La Soul, so I’ll leave you with this: Me, Myself and I.

[youtube=http://www.youtube.com/watch?v=V9twbBh2Hd0]

6 Ways to Play Twitter

by jaywalk1 on February 21, 2009 in Personal Branding, PR, Public Relations, Resource, Resources, Social Media with No comments

This little gem came my way via Hard Knox Life, but all credit must go to Aki Spicer at Fallon Planning. Too great not to share. Looking at these categories immediately makes me think of Dan Schawbel though. We all have a personal brand that we build, and a large part of that involves our communication with others. Looking at the image below, I think I fit into several categories. How about you? 

6ways2playtwitter

Want to Change Your Twitter Username?

by jaywalk1 on January 14, 2009 in Personal Branding, PR, Public Relations, Resource, Resources with No comments

20071027-twitter-info-box1 I came across this online and thought it would be good to share. If you want to change your twitter username, Shama’s got it all spelled out.

Enjoy and Choose Wisely!

What's your story?

by jaywalk1 on October 26, 2008 in Gen Y, Just Fun, Personal Branding with 3 Comments

I think everyone should write at least 1 book in their lifetime. For the last six months, I’ve really been thinking about getting my first book started.

My current focus on this has come from the slew of grad and law school essays that I’ve looked over for friends recently. I have known some of these people for 3, 4, 5 years and learned more about them from those 2-3 pgs than from any conversation that we had since we met. You could say that says something about the breadth and depth of our conversations, but I think it says something about society and how few of us really share our stories. 

It may sound crazy, but I love people- meeting new people, engaging in conversation, people watching, trying to figure out what makes us do what we do, learning people’s stories and sharing my own. Being in PR in DC, I regularly go to a lot of media and tech networking events or meetups. Often when I meet people and we have not been formally introduced, I say: “What’s your story?” 

Not everyone knows how to take this question. I blame my English 11 professor, who introduced me to my now favorite genre- biographies, for this gift/curse of a fascination. Aside from the typical DC “what’s your name, where do you work, what do you do,” I’m trying to learn your story, what makes you YOU?  

At this point in my life, a lot of what makes me ME involves being a Gen-Yer, my transition into the real world, my thoughts about how things will work out, so I am not surprised that I came up with this video when Twenty Something Bloggers asked me this: 

“Film yourself answering the following questions:

  1. If you wrote an autobiography of your life in your 20s so far, what would the first chapter be called? What would the last chapter be called?”

[youtube=http://www.youtube.com/watch?v=D840SYGa-00]

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