As a digital native, I come across tons of articles every day that spark new ideas. A new idea is always a win in my book, so I’ll share the wealth from time to time in a series called “Caught My Eye.” Here’s the first edition.
Happy Friday and enjoy!
A Photo-Scanning Service Learns How to Get Exposure
10K per month in Google Ads worth every penny according to this service.
Taco Bell Gets VERY Social With A Customer
Taco Bell gets cozy with a customer on their Facebook page and talks speedos.
Pinterest Makes First Acquisition, Punchfork
Palo Alto-based Punchfork marks the newcomer social network’s first acquisition and makes clear that Pinterest is embracing rather than shying away from its reputation for appealing disproportionately to women.
7 Branded Content Campaigns That Got It Right In 2012
Though brand-created content is not novel, the practice fully bloomed in social-media-saturated 2012. Here are seven examples of brands that used content to build awareness in the last year.




