Archive for July, 2009

Content is King, Marketing is Queen, Parody is Prince

Everyone says “Content is King” – so much so that I might just add it to this list.
Gary Vaynerchuk (@garyvee) says “Marketing is Queen…and the Queen runs the house.”
I say “Parody is Prince.”
You need good, engaging content to start any campaign. Marketing (And PR, by the way) will help you connect with the right people, [...]

Diversity in PR and Social Media

If I had to assign the last week one overarching theme, there’s no question that it would be diversity.
It started with Sunday afternoon thoughts about one social media heavyweight who just does not seem to get the credit she deserves, Corvida Raven. I could try to describe her, but I think she does a better [...]

Droppin 35 with Travelers Insurance

Felt like a little Friday fun. Here are two commercials I like right now.
Travelers Insurance – Prized Possession
[youtube=http://www.youtube.com/watch?v=5G7bGBUlx2M]
Orbit – Big Pak – Droppin 35
[youtube=http://www.youtube.com/watch?v=3gvNOes8W0I&feature=related]

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