“Social Media is not short term. When you engage in social media, you’re in it for the long haul.” This is a common idea shared at most social media conferences, and from time to time, you may hear me utter something similar, but it is normally connected to my thoughts on the “social media campaign.”
Yep, [...]
Archive for April, 2009
April 26th, 2009
Social Media: Plan For Your Entrance AND Your Exit
Posted in PR, Public Relations, Resource, Resources, Social Media 
Tags: Black Public Relations Society, bprs DC, BPRS Washington DC, charity:water, exit strategy, Gen Y PR Prescriptions, James S. Walker, jaywalk1, PR Prescriptions, Social Media, social media campaign, social media exit strategy, Strategic Social Media 
12 Comments »April 26th, 2009
Crazy Web Experiences
Anyone who’s ever spoken to me knows that I’m all for interesting web experiences as long as your site doesn’t break my golden rule – taking more than 5 seconds to load.
These sites smartly adhered to that rule and provided a fun little experience. Thought I’d share. Be sure to follow the rainbow for the [...]
April 23rd, 2009
Facebook Causes: The Jury has a Verdict
When I first read the Washington Post piece titled “To Nonprofits Seeking Cash, Facebook App Isn’t So Green, Though Popular, ‘Causes’ Ineffective for Fundraising,” I got pretty fired up and was ready to blast off a post, but I thought it would be more interesting to hear from you. I polled several online networks (the blog, twitter and linked [...]
