Comments on: Reverse Marketology or a Dose of PR? http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/ Providing diagnoses to those trying to reach the masses Fri, 13 Jan 2012 03:53:32 +0000 hourly 1 By: One More Go Round? PR Prescriptions Turns 1 « Gen Y PR Prescriptions http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/comment-page-1/#comment-16 One More Go Round? PR Prescriptions Turns 1 « Gen Y PR Prescriptions Mon, 09 Mar 2009 04:08:16 +0000 http://prprescriptions.com/?p=27#comment-16 [...] Reverse Marketology or a Dose of PR? [...] [...] Reverse Marketology or a Dose of PR? [...]

]]> By: jaywalk1 http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/comment-page-1/#comment-15 jaywalk1 Sat, 05 Apr 2008 05:16:30 +0000 http://prprescriptions.com/?p=27#comment-15 Hi Undra, Thanks for the comments. To build on it, it seems some are looking at advertising from a truly scientific perspective. If you're interested, check out the NY Times piece called "Is the Ad a Success? The Brain Waves Tell All" James Hi Undra,

Thanks for the comments. To build on it, it seems some are looking at advertising from a truly scientific perspective. If you’re interested,
check out the NY Times piece called “Is the Ad a Success? The Brain Waves Tell All”

James

]]> By: Undra Robinson http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/comment-page-1/#comment-14 Undra Robinson Thu, 03 Apr 2008 14:06:55 +0000 http://prprescriptions.com/?p=27#comment-14 Amendment to my previous statement: We have been exposed to much more than previous generations, this is the reason we have developed short attention spans. I believe it causes marketers, advertisers and PR specialists to work harder, think harder, and be more creative. Amendment to my previous statement: We have been exposed to much more than previous generations, this is the reason we have developed short attention spans. I believe it causes marketers, advertisers and PR specialists to work harder, think harder, and be more creative.

]]> By: Undra Robinson http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/comment-page-1/#comment-13 Undra Robinson Thu, 03 Apr 2008 14:02:02 +0000 http://prprescriptions.com/?p=27#comment-13 I really enjoyed this piece, and believe it is true. I think your statement outlining the departments roles is head on; and we need each element to make bonds with audiences. I guess since Gen-Y has been exposed to so much, we have developed short attention spans. Though many don't realize it, obtaining loyal consumers is based on a science. I think that is why I love marketing, advertising and PR because they are extremely creative, but analytic as well. I really enjoyed this piece, and believe it is true. I think your statement outlining the departments roles is head on; and we need each element to make bonds with audiences. I guess since Gen-Y has been exposed to so much, we have developed short attention spans. Though many don’t realize it, obtaining loyal consumers is based on a science. I think that is why I love marketing, advertising and PR because they are extremely creative, but analytic as well.

]]> By: James Walker http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/comment-page-1/#comment-12 James Walker Fri, 28 Mar 2008 02:34:45 +0000 http://prprescriptions.com/?p=27#comment-12 PR is overlooked so often. I saw this piece and I just had to share my perspective. Glad you enjoyed it Aida. PR is overlooked so often. I saw this piece and I just had to share my perspective. Glad you enjoyed it Aida.

]]> By: Aida Fazlic http://www.prprescriptions.com/2008/03/25/reverse-marketology-or-a-dose-of-pr/comment-page-1/#comment-11 Aida Fazlic Thu, 27 Mar 2008 16:11:47 +0000 http://prprescriptions.com/?p=27#comment-11 I really enjoyed this post. People in advertising and marketing take public relations for granted and what we can do. Your statement, "Marketing helps to ensure that the right group is being targeted, and Advertising catches the group’s attention, but PR is what helps audience members make the connection," really captures the roles that each department plays. Take time to build a relationship with your public and it will be worthwhile in the long run. I really enjoyed this post. People in advertising and marketing take public relations for granted and what we can do. Your statement, “Marketing helps to ensure that the right group is being targeted, and Advertising catches the group’s attention, but PR is what helps audience members make the connection,” really captures the roles that each department plays. Take time to build a relationship with your public and it will be worthwhile in the long run.

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