PR Prescriptions

My Industry Goals, Pure and Simple

A note on my Public Relations Industry goals – straight up, pure and simple.

Does the PR Industry Need a Minority Czar?

Though PR and Advertising are like feuding cousins, the two industries have a lot of similarities. Unfortunately, one of those is an issue with diversity.

“Precious” and PR: A Major Awareness Opportunity

Films like “Precious” give us many opportunities to tap into the interest of the public and use it to generate dialogue about the important issues they address.

This Just In: Newsrooms Have Been Diversified

The National Conference of Editorial Writers, a partner in administering the Ida B. Wells Award, has declared that the true pioneers in diversifying America’s newsrooms have by now been honored.

Can Cause Marketing Work to Distract the Donor?

Can Cause Marketing distract the donor? Depending on the ask, you could be setting up the donor to focus less on direct giving and more on transactional terms.

Music & PR Pt 2: Can You Feel It?

March 1st, 2010

If March 1 is any indication of what this month will bring, I will be BUSY! BUSY! BUSY!

In thinking about potential themes for the month (Busy, Slammed, Productivity), the song that jumped out at me was “Can You Feel It?” by the Jackson 5.

Can I feel the work coming?

YES, a good bit of it is already here, but I know that there’s a whole lot more where that came from.

Can’t really complain, but I’m just saying…

For now, I’ll embrace it and happily chug along with my music. Enjoy!

Also check out other posts in the series here.

Vacation!!

February 14th, 2010

Some time ago, I wrote about a post on Gen Y and Vacations:

On Vacation: Gen Y, You’re Doing it Wrong!

Subtle title, huh?

It’s an interesting post on the Gen Y thought process when it comes to vacation. While the things running my mind when it comes to vacation might not be unique to Gen Y, the details seem to suggest that there are more Y-ers out there having trouble cutting off from work than you might think.

At the end of the post, I shared this:

“Maybe I broke a few vacation commandments, but I did manage to enjoy my time away and get the recharge I was looking for. No need to completely unplug this time around…I’ll save that for when I’m on a beach like this.

Well, I actually made it! I escaped the snow in DC and jetted to Grenada to see family and soak up some every last drop of sun! Now about that whole unplugging thing….

My Industry Goals, Pure and Simple

February 12th, 2010

A post featured in the Brazen Careerist newsletter caught my eye today: Tips from the Pros: Holistic Blogging Strategy.

The purpose of the post is framed right up front and follows with tips from several network members:

“Starting a career focused blog is a great move for your personal brand and your career. If you’ve decided that writing a blog is right for you and that you’re not only willing, but excited to put a lot of time and energy into it, there is literally no boundaries to how creative and how out of the box you can get while building your personal brand and developing your career.”

I’m often guilty of following the SSoRT of model of blog reading – Scan, Skip or ReTweet – but today, I broke away from habit and added my perspective.

“Starting a career focused blog is a great way to meet people, develop relationships and become known in your industry, but in many ways, it is also your platform. There’s lots of talk about Gen Y and how we’re breaking down walls in an attempt to change things, but our energy isn’t completely focused on Gen X/Gen Y issues and management styles.

For me, I hope to use my blog as way to not only become known in PR but also to be known as someone interested in:

Raising the Public Relations industry’s profile,

Contributing to the growth of Social media,

Highlighting and Increasing the Diversity in both PR and Social Media, AND

Introducing the next generation (yep I’m already thinking about them lol) to the great things both fields have to offer.

Working with those goals, I have had the opportunity to meet with some truly great people with game-changing potential- all because of PR Prescriptions. – James”

And there’s one more that I managed to leave off the list when I shared it over at Brazen. It should be implied or assumed, but as a VP I will never forget succintly told me, “In PR, assume nothing.” So here’s my last goal: Helping people harness the power of communication.

I’ve probably shared this all through different posts over the last year, but today’s entry at Brazen encouraged me to share them in one place, straight up, pure and simple.

If you’re interested in and/or currently working on any of the things listed above, please reach out to me here or via email because I’d love to explore the opportunity to join forces. Til then!